Communication is fundamental to who a leader is and to everything a leader does. This is why it is so important to be able to express your thoughts clearly and authentically.
After years of research and observations, business partners Boyd Clarke and Ron Crossland came to the conclusion that the biggest problem with leadership communication is the illusion that it has occurred. They identified four fatal assumptions that business leaders have about their communication. They are that constituents...
1. Understand what was communicated.
2. Agree with what was communicated.
3. Care about what was communicated
4. Will take appropriate action.
Based on the principle that our brains are "hard-wired" to listen and think simultaneously on three channels—facts, emotions and symbols—and that the most effective communicators use these three channels to convey important leadership messages, Clarke and Crossland wrote the book The Leader's Voice.
Their research has shown that leaders who practice The Leader's Voice model of communication increase their ...
• leadership communication effectiveness
• constituents' willingness to take action, and
• ability to influence change in previously held beliefs.
Find out more about this exciting workshop and watch a video now.